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Proven Programs

Proven Programs™

Patron Point offers a complete set of tools including our signature Proven Programs. From welcoming new patrons to renewing library cards, Patron Point offers a suite of pre-designed, visually attractive and personalized programs that get you up and running quickly without all of the fuss and bother.

Core Programs

Welcome

Through a series of automated messages, communicate key benefits, services and offerings of your library in a consistent way giving your new patrons a great first impression of the library and inviting them to try out the full range of services your library offers.

Renew

Provides a friendly, attractive email sequence that warns patrons of upcoming card renewal. Proven to retain patrons by communicating a series of customized messaging to them in an automated way.

Anniversary

Never miss an opportunity to keep in touch. Use a patron's anniversary (birthday or renewal) or a national holiday to remind them about all that your library has to offer or some new/special service you may be promoting.

Engage

Engage low-activity patrons. Increase patron use by linking patron activity and preferences to promote related services.

Restore

Bring back previously active users. Target specific "we want you back" messaging and highlight new/interesting services to patrons who haven't been using the library of late.

Rising Adult

Use the "coming of age" moment to re-engage your young patrons. Let them know you are thinking of them differently by promoting programs and services that are focused on your young adults.

Preference Programs

Promote

Increase library program awareness and attendance with a monthly email campaign that highlights upcoming programs. Promote segments content based on patron base, programming preferences and attendance.

Read

Drive your circulation higher. Provide regular highlight new acquisitions or promote staff picks based on the genres and format that each patron prefers.

News

Takes the traditional library newsletter to a whole new level. Use patron preferences to deliver personalized update of what's happening at your library. (Includes patron engagement with programming and linking to catalog. Library provides content.

Hot Authors

Offer timely, personalized notifications of new releases and availability from a list of popular authors selected by the patron.

Fine Forgiveness

Reduce your fines backlog and re-engage late-payers. With Fines Forgiveness, you can target special programs and specific messages to users based on levels of fines and activity.

Growth Programs

Attract

Attract new users by promoting collections, services and programs to non-cardholders with an automated web-based campaign with library branding and messaging.

Refer

The best source of new patrons is your current user community. Offer an easy-to-use method for users to refer-a-friend and help grow your library.

Social

Offer a coordinated social experience. With Social, you can manage all you social communications (Facebook, Twitter) through a single calendar and watch and respond to user interactions.

Knowledgeable, Responsive Support

Knowledgeable, Responsive Support

We're here for you every step of the way.

With every Patron Point subscription you get

  • System configuration, setup and support
  • Ongoing data processing and management
  • Managed program setup
  • On-going training and support

We bring our unique combination of many years of digital marketing and library technology experience to bear to make sure our success is wedded to your success. That's our promise.

Marketing Consulting